您好,欢迎光临有路网!
物流英语阅读教程
QQ咨询:
有路璐璐:

物流英语阅读教程

  • 作者:段云礼
  • 出版社:南开大学出版社
  • ISBN:9787310023042
  • 出版日期:2005年08月01日
  • 页数:384
  • 定价:¥21.00
  • 分享领佣金
    手机购买
    城市
    店铺名称
    店主联系方式
    店铺售价
    库存
    店铺得分/总交易量
    发布时间
    操作

    新书比价

    网站名称
    书名
    售价
    优惠
    操作

    图书详情

    内容提要
    《物流英语阅读教程》是《高校物流英语系列教材》之一,是一本适合我国高校本科生和研究生使用的物流专业英语教科书。它是南开大学、天津大学等七所院校教师工作的结晶。本书特色如下:
    1.课文材料新颖,选材广泛。本教程包括课文18课,案例36项,较全面地覆盖了物流专业的各个领域。所提供案例和课文内容相关,引人入胜。
    2.精心构思,编排合理。本教程既与我国精读教材的词汇联系,又包括了阅读技能、综合填空及英汉互译练习;既提供了课上教授内容,又为读者准备了课下精神食粮。
    3.读者欲真正学好物流英语,就应广泛涉猎与该专业有关的读物,扩大知识面,因此每课课文除练习外,还为读者准备了“与课文有关的词汇与短语”及“Know—How”等内容。
    目录
    Unit 1 Logistics and Management
    Part Ⅰ In-Class Reading
    Passage: The Mission of Logistics Management
    Case One: The Supply of Chain and Competitive Performance
    Part Ⅱ After-Class Reading
    Case Two: Holistic Supply Chain Management of Li & Fung
    Part Ⅲ Supplementary Material
    Ⅰ.Topic-Related Words and Phrases
    Ⅱ.Know-How
    Unit 2 Logistics Network Configuration
    Part Ⅰ In-Class Reading
    Passage: Features of a Network Configuration
    Case One: Nokia Group of Companies
    Part Ⅱ After-Class Reading
    Case Two: Supply Line Management of Nokia Mobile Phones
    Part Ⅲ Supplementary Material
    Ⅰ.Topic-Related Words and Phrases
    Ⅱ.Know-How
    Unit 3 Measuring Logistics Costs and Performance
    Part Ⅰ In-Class Reading
    Passage:The Concept of Total Cost Analysis
    Case One:Principle of Logistics Costing
    Part Ⅱ After—Class Reading
    Case Two:Direct Product Profitability and Merchandising
    Part Ⅲ Supplementary Material
    Ⅰ.TOpic—Related WOrds and Phrases
    Ⅱ.Know—HOW
    Unit 4 Coordinated Product and Supply Chain Design
    Part Ⅰ In.Class Reading
    Passage:MaSS Customization
    Case One:National Bicycle and Dell Company
    Part Ⅱ After—Class Reading
    Case Two:The DeskJet Supply Chain
    Part Ⅲ Supplementary Material
    Ⅰ.Topic.Related WOrds and Phrases
    Ⅱ.Know.HOW
    Unit 5 Supply Chain Re-Engineering
    Part Ⅰ In.Class Reading
    Passage:Supply Chain Re—Engineering
    Case One:Motorola’S Strategic Alliance with United Parcel Service(I)
    Part Ⅱ After.Class Reading
    Case Two:Motorola’S Strategic Alliance with United Parcel Service(II)
    Part Ⅲ Supplementary Material
    Ⅰ.Topic—Related Words and Phrases
    Ⅱ.Know—HOW
    Unit 6 Transportation
    Unit 7 Purchasing
    Unit 8 Marketing Channels
    Unit 9 Distribution/Logistics Strategies
    Unit 10 Third Party Logistics
    Unit 11 The Value of Information
    Unit 12 International Issues in Supply Chain Management(I)
    Unit 13 International Issues in Supply Chain Management(II)
    Unit 14 Strategic Aliances
    Unit 15 Warehousing and Inventory Management
    Unit 16 Customer Value and Supply Chain Management
    Unit 17 Effective Logistics Configuration
    Unit 18 New Trends in Logistics
    Key to Study and Practice
    参考书目

    与描述相符

    100

    北京 天津 河北 山西 内蒙古 辽宁 吉林 黑龙江 上海 江苏 浙江 安徽 福建 江西 山东 河南 湖北 湖南 广东 广西 海南 重庆 四川 贵州 云南 西藏 陕西 甘肃 青海 宁夏 新疆 台湾 香港 澳门 海外