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商务英语
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商务英语

  • 作者:阮绩智
  • 出版社:科学出版社
  • ISBN:9787030173652
  • 出版日期:2006年07月01日
  • 页数:331
  • 定价:¥36.00
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    内容提要
    《商务英语》共分为15个单元,内容包括国际商务的主要活动和环节。每单元由听、说、读、写、词汇与注释、语言**、练习和词汇扩展几部分组成。练习按以学生为**的教学模式编写,包括对话、讨论、演讲、中译英及角色扮演等。每单元的听、说、读、写有机结合,突出口语交际能力的培养。学生通过真实模拟商务活动的实践,既获得了语言技能的提升,又学到了商务知识,同时还提高了商务沟通能力及业务能力。《商务英语》可用作高校英语、经贸及电子商务等专业的专业英语教材,也可用作国际商务师、外销员等专业人员职业资格考试的备考用书,对于从事国际商务工作和有一定英语基础并有志从事国际商务工作的人员也是一本颇具实用性和参考性的商务英语指导书籍。
    目录
    Unit 1 Applying for a Job
    1.1 Listening Task
    1.2 Speaking Task
    1.3 Reading Task
    1.4 Writing Task
    1.5 Vocabulary & Notes
    1.6 Language Focus
    1.7 Follow-up Practice
    1.8 Vocabulary Extension

    Unit 2 Companies
    2.1 Listening Task
    2.1 Speaking Task
    2.3 Reading Task
    2.4 Writing Task
    2.5 Vocabulary & Notes
    2.6 Language Focus
    2.7 Follow-up Practice
    2.8 Vocabulary Extension

    Unit 3 Business Calls
    3.1 Listening Task
    3.2 Speaking Task
    3.3 Reading Task
    3.4 Writing Task
    3.5 Vocabulary & Notes
    3.6 Language Focus
    3.7 Follow-up Practice
    3.8 Vocabulary Extension

    Unit 4 Business Travel
    4.1 Listening Task
    4.2 Speaking Task
    4.3 Reading Task
    4.4 Writing Task
    4.5 Vocabulary & Notes
    4.6 Language Focus
    4.7 Follow-up Practice
    4.8 Vocabulary Extension

    Unit 5 Business Meetings
    5.1 Listening Task
    5.2 Speaking Task
    5.3 Reading Task
    5.4 Writing Task
    5.5 Vocabulary & Notes
    5.6 Language Focus
    5.7 Follow-up Practice
    5.8 Vocabulary Extension

    Unit 6 Business Presentations
    6.1 Listening Task
    6.2 Speaking Task
    6.3 Reading Task
    6.4 Writing Task
    6.5 Vocabulary & Notes
    6.6 Language Focus
    6.7 Follow-up Practice
    6.8 Vocabulary Extension

    Unit 7 Establishing Business Relations
    7.1 Listening Task
    7.2 Speaking Task
    7.3 Reading Task
    7.4 Writing Task
    7.5 Vocabulary & Notes
    7.6 Language Focus
    7.7 Follow-up Practice
    7.8 Vocabulary Extension

    Unit 8 Enquiries and Offers
    8.1 Listening Task
    8.2 Speaking Task
    8.3 Reading Task
    8.4 Writing Task
    8.5 Vocabulary & Notes
    8.6 Language Focus
    8.7 Follow-up Practice
    8.8 Vocabulary Extension

    Unit 9 Negotiating the Price
    9.1 Listening Task
    9.2 Speaking Task
    9.3 Reading Task
    9.4 Writing Task
    9.5 Vocabulary & Notes
    9.6 Language Focus
    9.7 Follow-up Practice
    9.8 Vocabulary Extension

    Unit 10 Terms of Payment
    10.1 Listening Task
    10.2 Speaking Task
    10.3 Reading Task
    10.4 Writing Task
    10.5 Vocabulary & Notes
    10.6 Language Focus
    10.7 Follow-up Practice
    10.8 Vocabulary Extension

    Unit 11 Packing and Shipping
    11.1 Listening Task
    11.2 Speaking Task
    11.3 Reading Task
    11.4 Writing Task
    11.5 Vocabulary & Notes
    11.6 Language Focus
    11.7 Follow-up Practice
    11.8 Vocabulary Extension

    Unit 12 Complaints and Adjustments
    12.1 Listening Task
    12.2 Speaking Task
    12.3 Reading Task
    12.4 Writing Task
    12.5 Vocabulary & Notes
    12.6 Language Focus
    12.7 Follow-up Practice
    12.8 Vocabulary Extension

    Unit 13 Marketing and Sales
    13.1 Listening Task
    13.2 Speaking Task
    13.3 Reading Task
    13.4 Writing Task
    13.5 Vocabulary & Notes
    13.6 Language Focus
    13.7 Follow-up Practice
    13.8 Vocabulary Extension

    Unit 14 Going Global
    14.1 Listening Task
    14.2 Speaking Task
    14.3 Reading Task
    14.4 Writing Task
    14.5 Vocabulary & Notes
    14.6 Language Focus
    14.7 Follow-up Practice
    14.8 Vocabulary Extension

    Unit 15 E-commerce
    15.1 Listening Task
    15.2 Speaking Task
    15.3 Reading Task
    15.4 Writing Task
    15.5 Vocabulary & Notes
    15.6 Language Focus
    15.7 Follow-up Practice
    15.8 Vocabulary Extension
    Transcripts
    References
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