出版日期:2012年01月
ISBN:9787510306341
[十位:7510306345]
页数:209
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《经贸英语(中国国际贸易学会十二五规划教材)》内容提要:
《商务部"十二五"规划系列教材·中国国际贸易学会"十二五"规划教材:经贸英语》内容丰富,以英语为载体,把经贸学科的专业知识作为被载体,使学习者真正体验经贸职业典型的工作过程,获取英语为载体的过程性知识,并能在以后的工作中用英语进行相关的交际活动。
《经贸英语(中国国际贸易学会十二五规划教材)》图书目录:
Unit 1 Business and Trade
Learning Objectives
Part Ⅰ Looking and Thinking
Part Ⅱ Listening and Speaking
Part Ⅲ Reading and Understanding
Reading A International Trade
Reading B Yard Sales in the United States
Part Ⅳ Writing Project
Business Letter for Import & Export Corp.
Part Ⅴ Funny Time
Unit 2 Company Presentations
Learning Objectives
Part Ⅰ Looking and Thinking
Part Ⅱ Listening and Speaking
Part Ⅲ Reading and Understanding
Reading A A Trend--Businesses Today Go Global
Reading B IKEA--Making Life Better
Part Ⅳ Writing Project
Advertisement for IKEA Corp. Furniture
Part Ⅴ Funny Time
Unit 3 Conference and Exhibition
Learning Objectives
Part Ⅰ Looking and Thinking
Part Ⅱ Listening and Speaking
Part Ⅲ Reading and Understanding
Reading A Trade Show-An Promising Industry
Reading B Fashion Shows
Part Ⅳ Writing Project
Event Planning
Part Ⅴ Funny Time
Unit 4 New Retailing Program
Learning Objectives
Part Ⅰ Looking and Thinking
Part Ⅱ Listening and Speaking
Part Ⅲ Reading and Understanding
Reading A Factory-to-store Strategy Pays Off for US Retailer
Reading B Carrefour--World Largest Food Retailer
Part Ⅳ Writing Project
Report on Grocery Retail
Part Ⅴ Funny Time
……
Unit 5 Business Dinner
Unit 6 Brands
Unit 7 Money and Banking Matter
Unit 8 Marketing