At a time of global economic integration, brands have become the strategic resource of a country or a region and are growing to be a symbol of its strength. The more famous brands a country has, the more competitive the country is. Statistics indicate that world-class brands account for tess than 3 percent of the world's total brands, but their products account for more than 40 percent of the global market, and their sales volume has reached about 50 percent. In certain industries, the sales vol