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管理英语(第二版)
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管理英语(第二版)

  • 作者:《管理英语》教材编写组
  • 出版社:高等教育出版社
  • ISBN:9787040216288
  • 出版日期:2007年03月01日
  • 页数:224
  • 定价:¥26.60
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    内容提要
    专门用途英语系列教材是教育部规划的高等学校(包括高等专科院校和高等职业院校)专业英语阶段的英语教材,也可供电大、各类成人院校及广大专业人员学习专业英语、提高涉外业务交际能力使用。
    《管理英语(第2版)》是该系列教材之一,本书从专业人员的实际工作需要出发进行设计和编写。选材新颖、结构合理、内容丰富、语言规范;练习兼具实用性和针对性。
    全书由10个单元组成,每单元包括专业文献阅读与翻译、涉外业务应用文模拟套写和专业会话三部分。书后附有练习参考答案和课文参考译文。
    本书书后附MP3,且配有录音磁带。
    目录
    Contents
    Unit 1 Management Functions
    Reading and Translating
    Reading A:Management Functions
    Reading B:A LeTer of Appointment
    Simulated Writing——Business Letters
    Listening and Speaking——Establishing Business Relationship
    Unit 2 Personnel Management
    Reading and Translating
    Reading A:Current Assessment
    Reading B:Job Description
    Simulated Writing——Fax
    Listening and Speaking——Inquiry and Offer
    Unit 3 Finance Management
    Reading and Translating
    Reading A:Cash Management
    Reading B:Alfman Manufacturing Company Income Statement
    Simulated Writing——Quotation
    Listening and Speaking——Order
    Unit 4 Quality Management
    Reading and Translating
    Reading A:Total Quality Management
    Reading B:Recruitment Ad
    Simulated Writing——Commercial Invoice
    Listening and Speaking——Setting Up a Joint Venture
    Unit 5 Marketing Management
    Reading and Translating
    Reading A:Marketing
    Reading B:A Customerization Ad
    Simulated Writing——Bill of Exchange
    Listening and Speaking—Technology Transfer&Technical Coopemtion
    Unit 6 Banking Management
    Reading and Translating
    Reading A:Electronic Banking
    Reading B:Letter of Credit
    Simulated Writing——Application for Letter of Credit
    Listening and Speaking—Payment
    Unit 7 Insurance Management
    Reading and Translating
    Reading A:Insurable Risks
    Reading B:Life Insurance Application to the COUNCIL Life Insurance Company
    Simulated Writing—Insu rance Policy
    Listening and Speaking——0nsurance and Claim
    Unit 8 Securities Management
    Reading and Translating
    Reading A:The Stock Market
    Reading B:
    1.Newspaper Stock Quotation
    2.Newspaper Bond Quotation
    Simulated Writing—Bill of Lading
    Listening and Speaking——Packing and Shipment
    Unit 9 Internationai Trade
    Reading and Translating
    Reading A:Tariff Protection
    Reading B:Notice of Invitation for Bids
    Simulated Writing—Sales Contract
    Listening and Speaking——Signing a Contract Unit Business Ethics
    Unit 10 Business Ethics
    Reading and Translating
    Reading A:Business Ethics
    Reading B:Unfair and Deceptive Practices in Advertising
    Simulated Writing—Inter-office Memos
    Listening and Speaking——Management of a Joint Venture
    Glossary
    参考答案
    参考译文
    编辑推荐语
    本教材构思独特、实用性强,尤其突出了管理相关专业涉外业务的实际需要;选材新颖、点面结合、内容丰富、语言规范;练习也兼具实用性和针对性。为便于学习,各单元每一部分均注有生词和短语,书末还附有总词表。

    与描述相符

    100

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