一位哲人说，中国的八卦六爻、河图洛书、阴阳太极图，比埃及金字塔、巴比伦空中花园、玛雅碑文神殿更神秘、更难破译，因为它们至今仍对现代文明具有某种神奇作用。西方科学大师从中发现它们竟然与二进制数学、量子力学、统一场论有着惊人的相似之处……
它们到底是什么？是外星人发给地球的信号？是史前文明的遗物？还是某种神秘的图示？本书作者凭借深厚的易学功底，以翔实的史料考证、缜密的逻辑分析以及同情性的体悟，批语并否定了多种风靡一时的所谓“破译”，进而用通俗生动的语言展示了一种全新的观点，或许这才是易符与易图的真正奥秘……

J. K. 罗琳不只是当代小说最著名和最欢迎的人物哈利波特的创造者，她本人亦极富传奇颜色。她曾经一贫如洗，饱受挫折，但她奋力抗争，终于摆脱困境，创造一个罕见的成功故事。最初，这位文静的女士不是在家中写作，而是到附近一定咖啡馆，靠一杯咖啡和一杯清水，一坐就是几个小时，她的小女儿则在家中的婴儿车里安静。这故事虽然早已家喻户晓，甚至成为老生长谈，但是对千千万万读者来说，依然是一个迷人的励志故事。
一方面，J. K. 罗琳写了《哈利波特》系行小说，在九年代轰动全球，并且还继续在写；另一方面，乔安．罗琳（J. K. 是她的经纪人建议她用的）是一个爱做梦，有点害羞的女人，同时又充满令人吃惊的激情，她出色地将梦想写成书，并改变她的人生。一九九四年一月，她离婚，失业，住在爱丁堡一间租来小集资楼，想要设法抚养小女儿。仅六年后，她的处女作《哈利波特──神秘的魔法石》已拍成一部好莱坞电影，据报她的身价已逾15亿英镑。
对她的广大读者来说，《哈利波特》系行小说不只是幻想故事那么简单；她的作品具有一种坚韧的精神，一种现实感和一种上下求索的道德威力，绝不是冒险、魔术和善恶斗争可以涵括的。本书是第一部详尽的罗

学习金三角 当你学任何技术，其中的步骤可能很平凡、看起来理所当然，但是要如何透过平凡的步骤来追求不平凡的效果？就像手指敲打琴键这么简单的动作，但是如何能搭配适当的速度、正确的节拍和恰到刚好的力量，最后加入对的情绪，弹出优美动听乐章，这些“对”的关键都维系于专业的训练。

This practical introduction to engineering materials/metallurgy maintains a low mathematical level designed for two-year technical programs and four year engineering technology. The easy-to-read, highly accessible Fifth Edition now includes many of the latest industry processes that change the physical and mechanical properties of materials and is highly recommended as a "materials processing" reference handbook in support of Design, Process, Electrical and Chemical technicians and engineers. Ma

当代学生需要有很高的外语及计算机运用水平，这样才可在当今信息化的社会中立于不败之地。鉴于此，作者撰写了这本名商务英语7E，为学生们提供了全面了解英语语法基础及使用的机会。除此之外，作者还介绍了3步法来传授此课程的概念。它使复杂的东西变的清晰，使学生们更易理解和掌握。作者采用与读者交谈的口吻，将英语语法、体例、习惯用法方面的精髓娓娓道来。这种文风正是人们在商务沟通中最应推崇的。本书既有深浅适度、是用性强的内容，又有激发兴趣、便于掌握的形式。课文中间，除了包含重要的知识点和大量例子之外，还穿插了丰富多彩的“专栏”，从而拓展学生的知识面，提高学习兴趣，传授一些实用技巧。课后有“课后测试”和“热线问答”。本书原名《Business English with Electronic Study Guide, 7th》。

作为该专业主导教材，本书表述及行文非常全面可靠，并且侧重于应用。三位作者均为该领域知名专家。书中提及每种技术的讨论和开发均在一种应用的背景下得以充分展开。将统计学的概念与方法应用于商务和经济领域，旨在为解决商务与经济中的各种问题提供有力的工具同时，书中附有相关统计数据以供读者作出问题解决方案和决策。本书的准确性为大家公认，老师可以直接将书中事例和练习单独挑出使用。应用性强是本书最大特色。采用深入浅出、循序渐进的方法系统得介绍了数据分析和统计方法在实践中的应用。本书原名《Statistics for Business and Economics, 8th》。

The fourth edition retains the basic objectives of the first three editions which is to present a comprehensive and rigorous treatment of engineering thermodynamics from the classical viewpoint. It includes thorough development of the second law, featuring the entropy production concept, and energy analysis. Known for its emphasis on design, the authors have updated design applications to include economic considerations. Environmental topics and applications have been expanded and updated.原名《Fun

This best-selling book in the field provides a complete introduction to the physical origins of heat and mass transfer. Noted for its crystal clear presentation and easy-to-follow problem solving methodology. Incropera and Dewitt's systematic approach to the first law develops readers confidence in using this essential tool for thermal analysis.原名《Fundamentals of Heat and Mass Transfer, 5th》。

Once every decade a book comes along that becomes the standard in a field of study, the indispensable reference that every thouhtful practitioner must have on the shelf. Like Samuelson in Economics, Drucker in Management, and Porter in Strategy, Rayport and Jaworski have written what leaders inthe New Economy are calling the standard in e-commerce strategy formulation.
学科发展的每个十年，必有一本书成为该学科的经典教科书，如德鲁克的《管理学》，萨缪尔森的《经济学》，波特的《竞争战略》，本书则堪称电子商务或新经济领域教科书的典范。本书原名《E-Commerce》。

Cases in E-Commerce is a collection of 25 full-length case studies written by professors at the renowned Richard Ivey School of Business. Each case study is centered around a real-world company and provides sufficient detail on the implications associated with e-commerce initiatives. This managerial-oriented approach allows students to fully understand and appreciate challenges faced when launching and e-commerce-based business.
本书作者来自以出经典案例著称的毅伟商学院，共包括25个案例，其管理导向的写作手法使学生更充分地理解本书内容，并在实践中从容应对电子商

Clear.Accurate. Current. The new twelfth edition of Financial and Managerial Accounting:A Basis for Business Decisions unites this text's long-running standard of excellence with a thorough revision reflecting contemporary concepts and issues in accounting. The managerial accounting section has been expanded making this book appriate for the "50/50"split accounting principles courses that employ a corporate approach. The hallmarks of this text continue to be exceptional balance between the prepa

This textbook represents the cutting edge of what the top scholars and practitioners know about finance--at long last made practical and accessible. It is a corporate book, yet it is cutting edge investment theory, presenting the forefront on interpreting what the data says about the theories, cutting edge on risk management, capital budgeting, and on the issues that need to be considered to determine both a firm's proper mix of debt and equity financing and its value maximizing dividend policy.

本书原名《Finance: Investments, Institutions, and Management, 2nd》。

The Marketing Game is a competitive marketing strategy simulation that allows students the opportunity to apply their marketing knowledge in a fun and interesting way. The marketing Game is applicable for all areas of Marketing and all levels because the game is not based on just one simulation. Rather it is based on several simulations with one integrated framework. The instructor can decide the level of complexity by selecting the number of decision areas a student is forced to consider, thus

本书原名《WIE Accounting Principles, 6th》。

Presenting a comprehensive and thorough treatment of thermodynamics while still retaining an engineering perspective, this updated edition contains revised contents and chapters, changes in table listings and equations, as well as the addition of simpler homework problems.
原名《Fundamentals of Thermodynamics,5th》

A brief, focused look at managerial accounting that stresses what readers need to be future managers, not future accountants. This unique learning system is comprised of a text, CD, and web site that work seamlessly together。本书原名《Managerial Accounting with CD》。

Provides a unified treatment of momentum transfer (fluid mechanics), heat transfer and mass transfer. The treatment of the three areas of transport phenomena is done sequentially. The subjects of momentum, heat, and mass transfer are introduced, in that order, and appropriate analysis tools are developed. 原名《 Fundamentals of Momentum, Heat, and Mass Transfer, 4e》。