《商务英语阅读(上册)(第2版)》国晓立周树玲

内容提要

《商务英语阅读(上册)(第2版)》的特点是，**，涉及领域广。《商务英语阅读(上册)(第2版)》分上下两册，共32个单元，涉及了国际贸易、金融、营销、物流、人力资源管理、跨文化交际、知识产权等多个领域。每个单元包括三篇阅读。A篇内容翔实，让读者对本单元话题做整体了解，并掌握本领域所涉及的专业词汇；另外两篇补充阅读材料选自新闻报道，短小精悍，从某一独特视角让读者体会此领域的新发展和新动态。第二，注释详细。针对文章中出现的专业术语以及相关的知识背景，《商务英语阅读(上册)(第2版)》都提供了详细的注释，帮助读者更好地理解文章。第三，形式多样的练习。《商务英语阅读(上册)(第2版)》的练习题型包括回答问题、词义搭配、多项选择、正误判断、英译汉等，并附有答案，目的在于帮助读者巩固所学内容，并帮助读者提高语言实际运用能力。《商务英语阅读(上册)(第2版)》还配备有电子教案和教学参考书，方便读者自学和教师授课使用。

文章节选

Unit 1 International Trade
Fast Reading I US Presses Japan on Farm Imports and India on World Trade Talks
Fast Reading II In Shanghai, Clinton Highlights US-China Trade Relations
Unit 2 Settling Disputes――-the WTO's Unique Contribution
Fast Reading I Integrated Negotiation
Fast Reading II High-Level Negotiations on WTO Global Trade Pact to Resume
Unit 3 Globalization and Its Impact on the Business
Fast Reading I Population and Globalization
Fast Reading II Southeast Asia's Leaders Call for Faster Asian Economic Integration
Unit 4 Can Sino-US Trade Friction Be Solved by Appreciation of RMB?
Fast Reading I Renminbi Intemationalization――A Delicate Issue
Fast Reading II Survey: Cheap Exports of China Reduce World Inflation
Unit 5 Don't Fence Me Out!
Fast Reading I Bush Administration Seeks to Lower Trade Barriers with Latin America
Fast Reading II EU Proposes Protection for Plastic Bottle Industry
Unit 6 China, Dumping or Not
Fast Reading I Chinese Lighter Producers Win EU Anti-Dumping Suit
Fast Reading II China Urges EU to Drop Anti-dumping Duties on Bicycle
Unit 7 The Force Behind the Nike Empire
Fast Reading I Richard Branson and His Virgin Kingdom
Fast Reading II Milton Hershey Created a Successful Business and Built a Sweet Town
Unit 8 Regional Economic Integration
Fast Reading I China ASEAN to See Closer Economic Ties
Fast Reading II Chinese President Hu Jintao Attends G20 Seoul Summit
Unit 9 Environment, Trade, and Investment
Fast Reading I The Effects of Trade Liberalization on the Environment
Fast Reading II All Over the World Responded to the Earth Hour Event
Unit 10 Negotiation Skills and Strategies
Fast Reading I Business Is Negotiation
Fast Reading II French Negotiating Style
Unit 11 "Toyota" of China
Fast Reading I Kodak to Slash 3 000 More Jobs as It Wraps up Overhaul
Fast Reading II New Mobile Phones from Microsoft
Unit 12 The Survival of the Old Brands
Fast Reading I Baidu's Gains and Losses
Fast Reading II Pu'er: The Tea that Changed a County
Unit 13 E-commerce: Doing Business Online
Fast Reading I Going Shopping? Go Global!
Fast Reading II Gift Shoppers Flocked to the Web
Unit 14 China's Door Now Wide-Open for Foreign Banks
Fast Reading I Bank Gets Nod for Joint Venture
Fast Reading II Japan Warns China on Currency Policy
Unit 15 Known Brands Acquiring Name Recognition
Fast Reading I Mergers and the Supersizing of Business
Fast Reading II ICBC Buys Small US Brokerage Firm

编辑推荐语

Unit 1 International Trade
Fast Reading I US Presses Japan on Farm Imports and India on World Trade Talks
Fast Reading II In Shanghai, Clinton Highlights US-China Trade Relations
Unit 2 Settling Disputes――-the WTO's Unique Contribution
Fast Reading I Integrated Negotiation
Fast Reading II High-Level Negotiations on WTO Global Trade Pact to Resume
Unit 3 Globalization and Its Impact on the Business
Fast Reading I Population and Globalization
Fast Reading II Southeast Asia's Leaders Call for Faster Asian Economic Integration
Unit 4 Can Sino-US Trade Friction Be Solved by Appreciation of RMB?
Fast Reading I Renminbi Intemationalization――A Delicate Issue
Fast Reading II Survey: Cheap Exports of China Reduce World Inflation
Unit 5 Don't Fence Me Out!
Fast Reading I Bush Administration Seeks to Lower Trade Barriers with Latin America
Fast Reading II EU Proposes Protection for Plastic Bottle Industry
Unit 6 China, Dumping or Not
Fast Reading I Chinese Lighter Producers Win EU Anti-Dumping Suit
Fast Reading II China Urges EU to Drop Anti-dumping Duties on Bicycle
Unit 7 The Force Behind the Nike Empire
Fast Reading I Richard Branson and His Virgin Kingdom
Fast Reading II Milton Hershey Created a Successful Business and Built a Sweet Town
Unit 8 Regional Economic Integration
Fast Reading I China ASEAN to See Closer Economic Ties
Fast Reading II Chinese President Hu Jintao Attends G20 Seoul Summit
Unit 9 Environment, Trade, and Investment
Fast Reading I The Effects of Trade Liberalization on the Environment
Fast Reading II All Over the World Responded to the Earth Hour Event
Unit 10 Negotiation Skills and Strategies
Fast Reading I Business Is Negotiation
Fast Reading II French Negotiating Style
Unit 11 "Toyota" of China
Fast Reading I Kodak to Slash 3 000 More Jobs as It Wraps up Overhaul
Fast Reading II New Mobile Phones from Microsoft
Unit 12 The Survival of the Old Brands
Fast Reading I Baidu's Gains and Losses
Fast Reading II Pu'er: The Tea that Changed a County
Unit 13 E-commerce: Doing Business Online
Fast Reading I Going Shopping? Go Global!
Fast Reading II Gift Shoppers Flocked to the Web
Unit 14 China's Door Now Wide-Open for Foreign Banks
Fast Reading I Bank Gets Nod for Joint Venture
Fast Reading II Japan Warns China on Currency Policy
Unit 15 Known Brands Acquiring Name Recognition
Fast Reading I Mergers and the Supersizing of Business
Fast Reading II ICBC Buys Small US Brokerage Firm