Unit One Color Psychology
In this unit, you will
? take a glimpse into the field of color psychology;
? compare generic features of research news (RN) and research articles (RAs);
? learn the overall generic structure of an RA and some formulaic expressions commonly used in an RA;
? learn stylistic features of academic writing;
? accumulate general academic words and discipline-specific words;
? analyze the generic structure or stylistic features of the RAs in your own field or write your own research proposal;
? make an oral presentation of your analysis of the RAs or your own research proposal.
Warm-up
Directions: People may have different preferences for colors. Interview five of your classmates about their feelings on colors and share your findings with your partners. The following questions are for your reference.
What is your favorite color? Why do you like it?
?Do you believe color can affect people's mood?
?Do you believe people may have different feelings toward the same color?
?What factors might influence people's feelings toward colors?
Part Ⅰ Academic Talk
Directions: Listen to a talk about color psychology and complete the notes below with no more than two words for each blank.
Words and Expressions
perception /p?'sep?n/ n. 感知 color spectrum /'k?l? 'spektr?m/ 色谱
stimulate /'st?mj?le?t/ v. 刺激 soothe /su?e/ v. 减轻、缓解
color therapy /'k?l? 'θer?pi/ 色光疗法 grossly exaggerate /'ɡr??sli ?ɡ'z?d??re?t/ 严重夸大
placebo /pl?'si?b??/ n. 安慰剂 anecdotal evidence /??n?k'd??tl 'ev?d?ns/ 轶事证据